Tomer Bar-Zeev – Medium

Tomer Bar-Zeev

Tomer Bar-Zeev

For young companies, is it better to stay focused or diversify?

Diversifying early isn’t just a path for faster growth. It’s also a mindset informing the future trajectory of the company.

Jun 1, 2021

For young companies, is it better to stay focused or diversify?

Jun 1, 2021

Tomer Bar-Zeev

Why your phone is home to a new economy

We enjoy a seemingly endless variety of apps, but as we navigate/chat/play using, it’s easy to forget that they are also businesses.

May 27, 2021

Why your phone is home to a new economy

May 27, 2021

Tomer Bar-Zeev

Why being late to the market can pay off

There’s always a lot of hype in being the first — in a new industry, new market, new technology. It’s linked to innovation, advanced…

Dec 1, 2019

Why being late to the market can pay off

Dec 1, 2019

Tomer Bar-Zeev
in
NewCo Shift

The ironWeekend Initiative: My Philosophy of Work

A couple of weeks ago we announced the start of the ironWeekend Initiative. Starting in June, ironSource employees will get a few…

Apr 18, 2017

The ironWeekend Initiative: My Philosophy of Work

Apr 18, 2017

Tomer Bar-Zeev

How to open an operation in China

China is a challenging ecosystem to open an operation in. Going in without a roadmap, a clear plan is a risky option.

Mar 8, 2017

Mar 8, 2017

Tomer Bar-Zeev

Choosing the right people

Back in 2015, I was interviewed by Idan Hershko for the awesome Start Up Camel podcast. Looking back today, it’s still super relevant for…

Mar 7, 2017

Mar 7, 2017

Tomer Bar-Zeev

Tomer Bar-Zeev

Co-founder & CEO ironSource. We specialize in connecting advertisers with users at moments when they’re actively consuming digital media and content.

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